City of Derry Airport
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We worked with City of Derry Airport to extend their website functionality and reduce dependency on expensive 3rd party aggregators.
About the case study
Working with 3rd party aggregators is all well and good but could you save money and increase revenue by bringing your operations in-house?
City of Derry Airport approached Rezcomm to do just that. They wanted to implement a parking booking system on their website to harness customer data and drive sales. After much success with the Rezcomm parking module, they were quick to add holidays and other travel products to the marketplace.
At a glance
Challenges:
- Heavy reliance on 3rd party parking aggregators
- Poor visibility of customer information & inventory
- No opportunity to engage with or sell to customers
Our solution:
- Fully branded booking portal for seamless customer experience
- Yield management tools to optimise pricing
- Ability to add new products & services quickly & easily
Benefits:
- Customers book & manage their entire journey through the airport website
- Access to vital passenger data to build future marketing campaigns
- Reduced dependency on costly 3rd party aggregators
