Why email is still the most powerful marketing tool for airports and venues
Forget ‘old school’ – email is still your airport or venue’s smartest marketing strategy. Over the past decade, marketing has been dominated by social media. But if your airport or venue is relying on social media marketing alone, you’re building […]
No more surprises: Why transparent pricing builds trust in airport parking
Let’s be honest, no one likes surprises in the form of extra charges. So why are so many businesses still sneaking them into the booking journey? Not only are hidden fees a major cause of frustration for consumers, they’re also […]
Smart Cities in Action: Building a unified urban ecosystem, one step at a time
From parking to retail to public services, here’s how integrated platforms unlock convenience, loyalty, and sustainable growth. Over the past three instalments of our Smart Cities series, we’ve covered the challenges cities face across parking and retail, the importance of […]
Why Data Privacy Is the Foundation of Every Smart City
Transparency and modularity aren’t just features—they’re the key to public confidence and adoption. Picture this: a city where your parking space is reserved before you arrive, and you’re guided straight to it via the quickest, most economical route. Your favourite […]
Beyond the High Street: How Smart Cities Can Reinvent Retail
Blending digital discovery with physical experience to bring customers back to city centres. You’ve carved out a Saturday afternoon to shop for a dress for your sister’s summer wedding. It’s a rare window of child-free time, and you’re actually looking […]
The Parking Disconnect: Why Friction-Free Access Is Key to Urban Recovery
How real-time availability, dynamic pricing, and integrated systems turn parking from a barrier into a business enabler. You’re driving into the city but have been stuck in traffic for twenty minutes. The rain’s hammering down, the kids are squabbling in […]
5 Ways to make your emails mobile-friendly in minutes
We hate to break it to you, but your customers aren’t sitting at desktops, poised to thoughtfully read your email and make a purchase. Maybe 15 years ago… but not today. These days, they’re browsing on smartphones while queueing for […]
Why leading travel brands are moving to Passwordless Login—and what it means for the industry
Let’s be honest…passwords have become a daily hassle. We’re expected to create complex combinations, including uppercase, lowercase, symbols and numbers. Avoid reusing them. Remember them all. And even then, static passwords remain one of the weakest links in digital security […]
