What to Look For When Evaluating Reservation Ecommerce Software
Ecommerce has changed the face of shopping. Transactions have migrated towards online as consumers enjoy the 24/7 convenience of the internet, and by 2040 it’s estimated that ecommerce will account for 95% of all purchases. When we talk about ecommerce, […]
Marketing airport destinations with effective communications
“Where can I travel to?” is the question on consumers’ lips. Now people are adjusting to the new normal, getting vaccinated and regaining their appetite for international travel, the competition to win their custom is on. And thanks to ecommerce […]
Using Marketing to Increase Airport Customer Value
It’s vital to understand the importance of customer retention when it comes to getting the most from your customers. When you keep your customers longer, engaging and building relationships with them, the lifetime value of those customers will grow. In […]
London Gatwick: The Future of Flight Search
Online travel shopping is fast becoming the norm. According to the latest figures, 90% of travellers research holidays online, and 82% book their holidays online without any human interaction. By 2023, an estimated 700 million people will book their holidays […]
Can Airport Flight Search Support Airline Relationships?
Airports and airlines are riding the wave of unprecedented challenges in the industry and how they operate. The recent pandemic has accelerated rapidly changing purchasing behaviours, digitalisation, and the evolution of ecommerce with a tremendous impact on the entire industry. […]
Placing Your Airport’s Customers at the Heart of Everything You do
Customer-centricity is no longer a nice luxury to have. In an increasingly digital world that empowers consumers with more choice than ever before, customer-centricity is a necessity. But despite this obvious shift in power to the customer, which affects everything […]
3 Tactics to Respond to Changes in Customer Behaviour
The integration of digital and mobile into everyday life has hugely influenced customer behaviour, but there’s nothing like a global pandemic to accelerate it to a whole new level. Did you know that 75% of consumers tried a new store, […]
