In order to enjoy a great day’s shopping, you want your customer to arrive at the shopping mall in a positive, relaxed mood. The retail experience begins with the journey to the mall, and this journey includes parking. Remember: Your customer’s parking experience is often both their first and last impression of your venue. If you get the parking right, your visitors are likely to stay longer and spend more. Get it wrong, and you’ll disappoint them before they even walk through your doors.
You can make sure that your customer’s shopping day starts well by connecting with them before they begin their journey. This is also a great opportunity to furnish them with retail offers, promotions and discounts in conjunction with participating concessions. It doesn’t matter if your parking service is free or chargeable. By using a booking solution that allows visitors to reserve a space in advance, you capture valuable customer data. This data is vital in helping you get to know your customers and in growing customer loyalty and spend.
Rezcomm’s solutions integrate seamlessly with your existing website and onsite IT systems. They provide an intuitive and easy-to-use interface from which to offer parking and other complimentary services and products to your customers. On-site car wash, screen repairs and electric charge hook-ups are popular extras, adding to a more ‘luxury’ experience for the customer. You could even connect your Wi-Fi system to the Rezcomm Engage platform, where you can leverage customer data to communicate relevant products, dining experiences and retail promotions. All this serves to enrich the customer’s visit and boost revenue for your retail space.
Ways to improve your booking journey and check out process
Strategies proven to work for your industry and target market
Suggestions for generating more traffic and increasing revenue
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